--- title: Resources - Creating a video for your biography, marketing, instructional video description: "Resources - Creating a video for your biography, marketing, instructional video\nUsing Zoom, Vimeo, Loom, YouTube, Quicktime, imovie, anything that is easiest for you - is the right tool" --- [Skip to content](https://helpdesk.counselmore.com/resources-creating-a-video-for-your-biography-marketing-instructional-video#main-content) English Show submenu for translations [![CounselMore College Planning Software Knowledge Base](https://helpdesk.counselmore.com/hs-fs/hubfs/logos/CMLogo_CCS_wide_trans-w2000-1.gif?width=1116&height=125&name=CMLogo_CCS_wide_trans-w2000-1.gif)](https://helpdesk.counselmore.com/?hsLang=en) Open main navigation Close main navigation - English Show submenu for translations Select below, or search by topic - There are no suggestions because the search field is empty. 1. [Knowledge Base : CounselMore Support](https://helpdesk.counselmore.com/?hsLang=en) 2. [MEMBER BENEFITS](https://helpdesk.counselmore.com/member-benefits?hsLang=en) 3. [Community Resources](https://helpdesk.counselmore.com/member-benefits?hsLang=en#community-resources) # Resources - Creating a video for your biography, marketing, instructional video ## Resources - Creating a video for your biography, marketing, instructional video Using Zoom, Vimeo, Loom, YouTube, Quicktime, imovie, anything that is easiest for you - is the right tool Tips for creating a video ![C\_desk\_confident\_happy-email](https://helpdesk.counselmore.com/hs-fs/hubfs/Knowledge%20Base%20Import/ydOaxDav15kQ3S4c71hOn9ABgVOqlU980Q.png?width=503&name=ydOaxDav15kQ3S4c71hOn9ABgVOqlU980Q.png)  - Make videos - they work and students prefer them. - Keep videos under 1 minute whenever possible. - Store your video on a shared drive or on the creative platform. Most importantly the video will be large. Using a shared link saves everyone bandwidth and makes it easier on the viewer to open. - Most creation platforms also include an editing tool. All video creation platforms offer a series of training videos making you a pro in short time. - Every video you take time to create should be useful to you and your company. Think about branding. **Background:** What are you saying? With the virtual background, or in the room behind you. Use Branding, Demonstrate knowledge, express confidence, with the other items shown while you are speaking. Include: Plants, college flags, posters, degrees, certificates **Lighting:** What catches the light? (competing light sources, shine & shadow, windows & work light) Light up your face and the room behind you. **CAMERA:** Location (keep it permanent space for convenience) Positioning (consistency for parents and students, they only need the information you want to convey. If your location is constantly changing you are saying something. Eye-level (no up-nose, no ceiling shots) Head & Shoulders in frame Hands (no giant hands in the camera, use an external keyboard to type.) No leaning into the camera Be ready for your spotlight by turning on a filter **COMPUTER:** Keyboard (use an external keyboard, no loud typing) Laptop (no virtual background capable, invest in your company and buy the machine you need and want.) Camera (remains on desk, stationary. Do not move the camera around. If you move locations and return to your desk often have a landing pad on your desk where you know the laptop lands and is positioned correctly.) **Noise:** Quiet Time: Go in the closet if you have to but make it a quiet environment. Check your mic settings for distant noise omission **Done:** When you are done be sure the title of the video matches the content and include an explanation. If there is an avatar for your video library be sure to upload an image of yourself of company logo. 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